Half-decade of full-court fun
Jump shots, sky hooks and backboard-shaking dunks were all part of the most recent edition of Slam Dunk to the Beach.
The tournament at Cape Henlopen High School in Lewes (Dec. 27-29) marked five great years of what has become one of high school basketball’s most high-profile sporting events.
Over those five years, Slam Dunk to the Beach has drawn visitation to Delaware’s beaches during the off-season. The tournament has also increased the number of partnerships with local businesses and organizations. The Delaware Sports Commission planning committee is grateful to the community for these partnerships as well as to state and local government officials for their continued support.
The 2018 tournament featured teams from New, York, Pennsylvania, Maryland and as far away as Nevada.
Many of the players in Slam Dunk over the years have gone on to stellar college and NBA careers.
In past years, the participants have included Mo Bamba (2016) who plays for the Orlando Magic, Cheick Diallo (2014), who plays for the New Orleans Pelicans, Cam Reddish (2017), a Duke freshman and projected 2019 lottery pick and Naz Reid (2017), an LSU freshman and projected 2019 1st round pick.
Each year Slam Dunk also generates an impressive amount of media coverage from media outlets that cover the tournament teams.
Earned media coverage of Slam Dunk benefits Delaware tourism by showcasing Delaware as an attractive place to visit with wonderful restaurants, inviting hotels and many activities outside of the basketball court.
December’s tournament generated more than one million social media impressions and earned media coverage worth more than $500,000. The coverage includes articles in USA Today, the Las Vegas Review-Journal and the Albany (N.Y.) Times Union, as well as extensive coverage by Delaware media.
Slam Dunk continues to raise awareness of the Delaware beaches. For information on sponsorship opportunities, please go to http://slamdunktothebeach.com/2018-sponsors.