Saturday, May 9
Shop Local

While retail stores are closed to foot traffic, a new opportunity presents itself. Use this time to virtually connect with your customers more than ever. While your efforts may be focused mostly on online sales, consider adding some of these ideas to your marketing strategy.​ShopLocalDE

  • Ask customers to share a recent purchase on social media and repost your favorites 
  • Host a gift card giveaway
  • Post behind the scenes footage of how your location is operating or fulfilling orders
  • Download the official Shop Local graphic to include in your marketing efforts
  • Use #TourismStrongDE and #ShopLocalDE on all posts

View how the Delaware Tourism Office is promoting Shop Local here!

Sample social media posts:
Shopping local is as easy as the click of a button or tap of a thumb. Let Delaware’s small businesses fulfill all your needs #ShopLocalDE
Thanks to technology, shopping locally is easier than ever. Place an online order today! #ShopLocalDE
Ordering from (your location) is easy! Get started now at (your website) #ShopLocalDE

Download the logo here. View this information as a PDF along with the National Travel and Tourism Week toolkit and additional resources here.